Just as a well-balanced diet is necessary to provide our bodies with a variety of nutrients, our skin also requires a diverse range of nourishing ingredients to maintain its health and vitality. These essential components go beyond just "anti-ageing" properties and encompass ingredients that support skin barrier health and facilitate the shedding of dead skin cells.

So, what exactly is Serum Cycling?

Imagine sitting down at a dinner table and indulging in a five-course meal every single night. Aside from the potential weight gain, this would likely leave your stomach feeling uncomfortable, and you might even become unwell. Instead of overwhelming our bodies in this manner, we strive for balance by spreading out our meals throughout the week. We include a moderate amount of meat servings three times a week and enjoy a mix of diverse, colourful vegetables each day. As a result, we are able to obtain all the necessary macro and micronutrients for optimal health.

Adopting a similar philosophy is crucial for skincare. Unfortunately, nowadays we often witness sensitised skin due to the excessive layering of multiple serums without a clear understanding of their individual functions or compatibility. This uninformed approach to skincare, combined with the concurrent use of irritating actives, can lead to disastrous outcomes and actually accelerate the ageing process instead of preventing it.

However, selecting the right serums for your skincare routine can be perplexing. To address this challenge, we have developed a Serum Cycling Set comprising three serums that are alternated every three nights, with the cycle restarting on the fourth night.

Each serum in the set targets the skin in distinct ways. For example, our 1% Retinol Serum saturates the skin with vitamin A, essential for promoting healthy skin cell function and stimulating collagen production. The 5% AHA Serum gently assists in shedding dead skin cells, resulting in a more radiant and even complexion.

Our star serum, the 5% Peptide Serum, contains collagen- and elastin-building peptides as well as ferulic acid, known as the master antioxidant.

When applied beneath a quality moisturiser enriched with hyaluronic acid, ceramides, and antioxidants, each of these serums provides your skin with the comprehensive nourishment it requires for optimal cellular function.

This carefully crafted cycling program has been rigorously tested on even the most sensitive skin types, with a 100% positive feedback rate. Users have reported no irritation, only healthier skin that exudes a natural glow.

The Serum Cycling Set can be used in conjunction with your preferred cleanser and moisturiser duo, tailored to your specific skin type and personal preferences. For daytime use, we recommend applying our Vitamin C Power Booster 15% beneath our High Protection Sun Protection Cream SPF50.

It is important to note that Serum Cycling does not replace targeted serum prescriptions for specific skin concerns such as acne or pigmentation, where daily use of specific ingredients is necessary. However, for individuals seeking a simplified approach to achieving beautiful, fresh, and radiant skin, Serum Cycling takes the guesswork out of the equation.

For any questions or further information, I am always available to assist via email or online consultations.

Wishing you a journey towards happy and healthy skin.

Will